December 18, 2015
Agtech and farm data company, Farmobile, announced in a company statement that it has closed on a $5.5 million Series A led by Anterra Capital.
Founded in 2013 in Kansas City, Missouri, Farmobile is a leading innovator in the farm data category, offering farmers a neutral method to collect, store, manage, and monetize data collected across all brands and manufacturers of machinery used. The company’s hardware simplifies data collected from farm machinery, and its software platform provides farmers with real time decision support for all agricultural production activities, including planting, fertilizing, spraying, harvesting, and fleet management.
“Data is one of the most valuable things a farmer harvests today,” said Farmobile founder and CEO Jason Tatge in a company release. “Today’s announcement is a huge win for farmers around the world who want to put their data to work. Farmers ought to own and directly profit from the information they produce. It’s that simple.”
Farmobile states that the funds raised will be used to support the development and distribution of new modules on top of the company’s real-time “dirt to database” platform.
“We are investing in an experienced team with a superior product that is addressing a large market opportunity,” said Dudley Hawes, Partner at Anterra Capital. “We’ve been looking for technology that can demonstrably make farms more profitable, at scale. Farmobile has both the vision and the grit necessary to spark a revolution in the use of farm data.”
The announcement of this Series A follows other significant milestones says Farmobile, including the formation of a strategic partnership with DTN/The Progressive Farmer, which is bundling Farmobile’s platform together with weather stations, which can give farmers pinpoint weather forecasts based on the location of the farmer’s equipment.
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