By Gerelyn Terzo, Global AgInvesting Media
In a capital-raising landscape where agtech investors have become increasingly selective, choosing to back the most proven solutions, BinSentry has notched a win. The agtech company, behind AI-powered sensors that monitor livestock feed supply chains for cattle, poultry and swine, has secured a $50 million Series C round. Led by Lead Edge Capital, a growth equity firm that oversees $5 billion in assets under management, the round will support BinSentry’s global expansion push as the agriculture industry increasingly embraces technology for cost savings and greater precision.
BinSentry’s ability to close this substantial round highlights its standout performance and market traction, setting it apart from peers in the sector. BinSentry CEO Ben Allen highlighted the company’s resilience in a comment to GAI News, saying, “Our strong year over year growth and 100 percent customer retention rate over the last five years were important factors in the process. We had a smooth capital raising experience which led us to a great partner in Lead Edge Capital, who we are excited to be working with.”
Our strong year over year growth and 100% customer retention rate over the last 5 years were important factors in the process. We had a smooth capital raising experience which led us to a great partner in Lead Edge Capital, who we are excited to be working with.”
BinSentry’s tech transforms raw data into smart, relevant insights that help farm operations to improve process control, tigthen transportation expenses and strengthen feed conversion ratios, all with a view to bolster profits. By enhancing supply chain visibility, big ag players can better confront industry headaches like feed waste, outages, unreliable data and budget constraints head-on.
With dual headquarters in Kitchener, Ontario, and Austin, Texas, BinSentry is disrupting feed supply chains for major agri-businesses like Cargill, Wayne-Sanderson Farms and Hanor. Its AI-driven, solar-powered, self-cleaning sensors boast nearly 100 percent accurate, real-time insights into on-farm feed levels, replacing time-consuming manual checks that are more susceptible to shortages or waste. BinSentry touts performance features like fewer outages, greater efficiency, bigger deliveries with fewer miles traveled, and a 4-5x annual ROI per bin, per the company.
Combined with a user-friendly mobile dashboard, the tech solution helps feed mills and farms forecast demand more accurately, slash transportation costs and boost profitability. Currently monitoring over 40,000 feed bins for swine and poultry producers across North America and Brazil, BinSentry inked a key partnership with Cargill earlier this year to distribute its tech platform there, fueling a growth trajectory that’s now accelerating.
BinSentry’s Allen further commented, “At BinSentry, our mission is to bring innovation, precision and visibility to one of agriculture’s most overlooked but critical challenges: feed logistics. Our best-in-class sensors ensure large agricultural companies, feed mills and their customers get the right feed at the right time, every time. With the support of our investors, we’re continuing to expand globally… We’re proud to partner with Lead Edge Capital as we continue helping some of the largest agricultural companies in the world operate more efficiently, safely and profitably.”
Lead Edge Capital Principal Aaron Darr tipped his hand to the firm’s investment strategy, commenting, “We’ve been closely monitoring parts of the agriculture supply chain that have historically been underserved by software in anticipation of large agricultural companies needing better tools for cost savings, forecasting and operational efficiency. BinSentry is exactly the kind of company we look for: a proven business with real customer traction using AI, real-time data, and automation to solve critical problems. As the agtech sector matures, companies like BinSentry with strong fundamentals and clear ROI are best positioned to lead the next wave of innovation.”
Adding to the deal, seasoned tech executive Paul Bell, an alum of technology giant Dell, will join BinSentry’s board of directors, lending his expertise in scaling tech businesses and creating business partnerships.
This funding aligns with broader trends in agtech, where biotech and precision agriculture are capturing most of the windfall in 2025. According to data cited by PitchBook, the sector is projected to swell from $18.1 billion in 2021 to around $32 billion by 2026, reflecting a 12 percent compound annual growth rate (CAGR) over the five-year stretch, a sign that investors are recognizing opportunities for technology to automate farm operations and promote sustainable food production
The content put forth by Global AgInvesting News and its parent company HighQuest Partners is intended to be used and must be used for informational purposes only. All information or other material herein is not to be construed as legal, tax, investment, financial, or other advice. Global AgInvesting and HighQuest Partners are not a fiduciary in any manner, and the reader assumes the sole responsibility of evaluating the merits and risks associated with the use of any information or other content on this site.
