July 23, 2015
San Francisco-based Granular, an agtech company that provides analytics tools and farm management software, has raised $18.7 million in Series B funding. The round was led by Tao Capital Partners, and included Google Ventures, Khosla Ventures, Adreessen Horowitz, Fall Line Capital, H. Barton Asset Management, and Emory Investment Management.
Launched 18 months ago, Granular is in the process of expanding its software and data teams in San Francisco, and its farming industry experts situated near its customer bases across the U.S. The funding from this round will mainly be allocated to expanding teams to provide more localized support, and to extend the company’s services to include additional specialty crop and livestock segments within the agricultural sector.
“We are excited to work with this top group of new and returning investors to become the leading provider of software and analytics to the global agricultural industry,” said Sid Gorham, Granular’s co-founder and CEO. “We are well on our way toward the first step of getting the best 500 producers in North America on the Granular platform and this funding will accelerate our progress.”
Granular’s platform differs from others on the market, in that it provides farmers with management software that integrates financial, operational, and agronomic information in real time – giving a grower a precise overview of all aspects of their operation throughout the total growing season.
“The Granular team has made tremendous progress since their first financing 18 months ago,” said John O’Farrell, General Partner at Andreessen Horowitz. “We see an opportunity to build a very large and valuable software company in this vertical and Granular has great traction with the industry’s largest, most sophisticated buyers.”
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