London-based food delivery startup, Deliveroo, has raised $100 million in a Series D round led by DST Gobal and Greenoaks Capital, and involving Hummingbird Ventures, Index Ventures, and Accel, reports Tech Crunch. This latest round follows closely behind a Series C in July that raised $70 million for the company, and a $25 million raise in January. This brings the total funds raised by the company since its launch in 2013 to $200 million. While the company has declined to disclose the valuation placed on it by investors, the Financial Times has estimated it to be $600 million.

 

Along with the announcement of the raise, the company has also announced its geographical expansion outside of Europe, into Asia, the Middle East, and Australia – particularly to the cities of Melbourne, Singapore, Hong Kong, Sydney, and Dubai. This expansion brings the company into 50 cities across 12 countries, delivering food from 5,000 restaurants.

 

In an interview with Tech Crunch, Deliveroo’s Will Shu explained that the company plans to use the new capital in three ways. The first is expansion into new markets. The second, is for both offline and online marketing – although the company has done some tube ads in London, prior to May, the startup has been very limited in its marketing pursuits, depending more on word-of-mouth. The third, is to add to its team, specifically to expand its operations, marketing, and products/technology teams.