Food safety technology startup FoodLogiQ, which just last month announced $8 million in third round funding from German tech giant Testo, has secured additional participants and brought its finding total up to $19.5 million. In addition to Testo, the now oversubscribed round was led by Renewal Funds, and includes Tyson Ventures, Pontifax AgTech, Nicola Wealth Management, and Greenhouse Capital, an investor in emerging businesses that promote health and sustainable living.
FoodLogiQ provides end-to-end traceability for food companies, using a Software-as-a-Service (SaaS) model that allows companies to track ingredients and fresh food from grower to distribution center to retail or the plate. Its customers include well-known brands such as Five Guys Burgers and Fries, Buffalo Wild Wings, Bareburger, CAVA, Chipotle Mexican Grill, IPC/SUBWAY, Tropical Smoothie Cafe, and Whole Foods Market.
In a statement, FoodLogiQ CEO Dean Wiltse said that “The substantial amount of investment interest FoodLogiQ has received is indicative of the confidence in our amazing team and the value of our product to our customers and the food industry. It is great validation to know that we’re moving in the right direction and fulfilling our mission of mapping the world’s food chain.”
Connected Technology is Revolutionizing Food Safety
Barriers to adoption for “connected systems” – data-driven applications which utilize sensors and software to efficiently monitor good quality and safety in restaurant and other food service operations – are rapidly falling , according to Food Safety Magazine. Operators are seeing the value of 24/7 monitoring systems that provide process and data insight, automates previously manual tasks, and reduces paperwork.
“Tyson Ventures invests in companies that are developing breakthrough solutions for the food supply chain, and we see FoodLogiQ as a leader in technology-enabled traceability,” said Justin Whitmore, EVP of corporate strategy and chief sustainability officer of Tyson Foods. “We’re excited to collaborate with such an innovative organization that, like Tyson Foods, wants to make a lasting, positive impact on the food industry.”
By David Nitchman, GAI Media